By Neha Mehrotra
In an era where technology continuously redefines our daily lives, Samsung, India’s leading consumer electronics brand, unveils its latest marvel: the 2024 Crystal 4K TV series. Picture this: immersive visuals, lifelike colours, and cutting-edge features, all crafted to revolutionise your entertainment experience.
Gone are the days of settling for ordinary viewing. With the Crystal 4K Vivid, Crystal 4K Vision Pro, and Crystal 4K Vivid Pro TV series, Samsung takes a giant leap forward in the realm of home entertainment. Packed with innovative technologies and sleek design, these TVs promise to elevate your viewing pleasure to unprecedented heights. The 2024 Crystal 4K TV line-up comes with 4K Upscaling, SolarCell Remote, Multi Voice Assistant, Q-Symphony and Crystal Processor 4K.
Elevating Visual Excellence
The 2024 Crystal 4K TV series is powered by a 4K upscaling feature that enhances and upscales the quality of lower resolution content to match the higher resolution of a 4K display, delivering lifelike 4K picture quality. Powered by the advanced Crystal Processor 4K, this technology precisely maps every shade of colour using a 16-bit 3D Colour Mapping algorithm, analysing various data to optimise the picture for a realistic 4K resolution through Adaptive 4K Upscaling. With the inclusion of One Billion True Colours—PurColor, Crystal Processor 4K, and HDR10+, viewers can now enjoy enhanced contrast, with deep blacks and vibrant highlights, for an immersive viewing experience.
Seamless Integration
Embracing the era of connected living, the Crystal 4K TV series features Multi Voice Assistant, seamlessly integrating Bixby and Amazon Alexa for effortless controls. Whether it’s adjusting settings, streaming content, or managing your smart home devices, voice commands put you in the driver’s seat of your entertainment oasis.
An Immersive Audio Experience
For audiophiles and cinephiles alike, Samsung raises the bar with OTS Lite (Object Tracking Sound Lite) and Q-Symphony. OTS Lite (Object Tracking Sound Lite) provides two virtual top speakers, allowing consumers to feel the motions inside each scene. It has an object-tracking sound that tracks the movement of on-screen elements and produces sound in locations that match the content using multi-channel speakers, thereby delivering a dynamic 3D-like sound experience with Dolby Digital Plus. Meanwhile, Q-Symphony orchestrates a symphony of sound, synchronising TV and soundbar speakers for an elevated surround sound effect that envelops you in a cinematic experience.
Unlimited Entertainment Options
A paradise for gamers, the 2024 Crystal 4K TV series comes with Auto Game Mode and Motion Xcelerator, which allow faster frame transition and low latency for the ultimate gaming experience. The 2024 Crystal 4K TV series also features Smart Hub, the focal point of the smart home experience that assembles entertainment, ambient and gaming options together. It also comes with the Samsung TV Plus service, which comprises 100 channels in India.
Sustainability Meets Convenience
Samsung has also introduced the SolarCell Remote, a game-changer in sustainability. The SolarCell Remote can be charged through indoor room lights as well, completely nullifying the use of disposable batteries. It’s a small step towards a greener future, seamlessly integrated into the fabric of everyday convenience.
