New Brand Launches to Watch Out for This Week : Fashion, Decor, Food, and More
Explore the world of opulence with insights into new culinary experiences, fashion trends, and leisurely pursuits

New Brand Launches to Watch Out for This Week Fashion, Decor, Food, and More-Cover Image

By Neha Mehrotra

Stay in the know with PEAKLIFE, your go-to source for the latest in luxury across food, fashion, leisure, and beyond. Exciting new launches and updates from premium brands are at your fingertips, ensuring you’re always on the pulse of the industry’s finest offerings. Whether you’re in the mood for a dose of retail therapy or planning your upcoming weekend, we’ve got you covered.

1. Mag St. Launches Its First Venture in Bandra, Mumbai

New Brand Launches to Watch Out for This Week Fashion, Decor, Food, and More-Image 1

Mag St., the renowned culinary venture by Gauri Devidayal and Jay Yousuf, has unveiled its latest outpost in Bandra, Mumbai. Mag St. Bandra offers a versatile space from morning coffee to lunch, cocktail hour, or a romantic dinner. Culinary maestro Chef Nikhil Abhyankar spearheads the kitchen, presenting Mag St.’s signature menu, from Chef Aniket Agrekar’s sourdough pizzas to Chef Shivram’s Asian curries, along with healthy breakfast options and signature cocktails by head mixologist Durgesh Singh.

2. Rivona Naturals Launches their Fragrance Range

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Rivona Naturals has extended its reach into the fragrance industry with the launch of its fragrance range. The fragrance range, divided into Versatile and Recollection collections, offers a total of eight unique perfumes with expertly crafted blends. From the playful Versatile line for casual occasions to the sophisticated Recollection scents, each fragrance is conveniently pocket-friendly, IFRA-certified, and designed for daily use, providing a lasting and pleasant scent experience.

3. Sevā Home Pays Homage to Indian Fragrances with their New Collection

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Sevā Home has expanded its horizons to Paris, showcasing their latest collection, “An Ode to India,” at the prestigious Maison & Objet 2024 exhibition. The collection pays homage to six Indian cities, each represented by a bespoke fragrance. The scents include “Jaipur” with marigold and woody notes, “Goa” with sea and coconut elements, “Amritsar” reflecting the city’s culinary delights, “Darjeeling” inspired by the Himalayan peaks, “Srinagar” blending saffron, sunflowers, and oceanic notes, and “Kochi” with cardamom, clove, ginger, and cinnamon spice.

4. CHIMI, a Swedish Global Eyewear Brand Opens its Doors in India

New Brand Launches to Watch Out for This Week Fashion, Decor, Food, and More-Image 4

CHIMI, the globally favoured Swedish eyewear brand, is now available in India with the CORE collection, featuring 11 sleek and trendsetting designs meticulously crafted in premium Italian acetate. From the classic rounded black to the sophisticated tapered brown, each pair boasts sculptural lines, bevelled temples, and UV-protective CR39 lenses. Embrace iconic eyewear that defines your personality and revels in the fusion of Scandinavian minimalism and hyper-modern aesthetics.

5. Marriott International Achieves Record Growth in Asia Pacific in 2023

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In a stellar year, Marriott International experienced remarkable growth in the Asia Pacific Excluding China (APEC) region, adding over 60 properties and surpassing 10% net room growth compared to 2022. With more than 560 operating hotels and residences, the company signed over 80 deals, representing approximately 18,000 rooms in key markets like Japan, India, and Vietnam. The luxury segment played a significant role, contributing to 25% of Marriott’s global luxury room pipeline, with notable openings like The Ritz-Carlton, Melbourne, The JW Marriott Goa, and a property in Singapore, the first edition in Southeast Asia. The success is attributed to its strategic presence and the Marriott Bonvoy programme.

6. Shilpa Shetty Kundra Ventures Into the Clothing Industry with ZIP ZAP ZOOP

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Actress Shilpa Shetty Kundra ventures into children’s fashion with Zip Zap Zoop, a collaborative effort with Ashmika Sadh. The brand focuses on conscious and sustainable clothing for kids, ensuring transparency and ethical practices. With styles for ages 0-19, the brand aims to instill confidence in children while maintaining social and environmental responsibility.

7. Jimmy Choo Unveils the Crystal Slipper

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Jimmy Choo unveils The Crystal Slipper, fusing 18th-century Rococo grace with contemporary allure. Adorned with meticulously applied 12,938 Swarovski crystals, the shoe radiates a jewel-like brilliance, embodying Jimmy Choo’s iconic glamour. The shoe also features a heart-shaped crystal cluster on the pointy toe pump and an iridescent lining, and it is presented in packaging resembling a precious jewellery box.

8. Cocoon Fine Rugs Welcomes Bengaluru to Its Artisanal Rug Haven

New Brand Launches to Watch Out for This Week Fashion, Decor, Food, and More-Image 8

Cocoon Fine Rugs unveils its second store in Bangalore. Boasting 2000 sq. ft., the showroom aims to redefine the rug-buying experience, embodying Cocoon’s commitment to crafting exquisite, artful rugs. The store blends South Indian heritage with contemporary elegance, offering a collection that transcends time. Known for storytelling designs, Cocoon Fine Rugs creates a vibrant space near the airport, inviting enthusiasts and connoisseurs into a haven of quality craftsmanship.

9. Nitin Kohli Home Launches their New Collection – mǔ ài

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Nitin Kohli Home unveils the “MǓ ÀI” collection, inspired by nature’s nurturing instincts and a celebration of maternal love. Drawing from the selflessness observed in the animal kingdom, the designs echo protection, warmth, and timeless elegance. Inspired by a lioness’s care and an elephant matriarch’s guidance, the collection serves as a heartfelt tribute to the designer’s mother, embodying unyielding love, sacrifice, resilience, and elegance.

10. Gaurav Gupta Unveiled his Latest Collection at Paris Couture Week

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Gaurav Gupta unveiled his latest collection, Aarohanam, at Paris Couture Week on January 25, 2024. The collection mirrors the serpentine journey of a snake shedding its old skin to emerge reborn, with carefully curated colour palettes in shades of absolute black, Agni orange, reflective sand, and ether blue. Silhouettes, adorned with couture sculpting art, play with volume, resembling the flickering dance of a rising flame. The pieces are inspired by ancient Indian texts and illuminated by indigenous techniques and multi-dimensional crystals.

11. Elevate Your Look With the Vital 2.0 Collection by Carat Crush

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Carat Crush by Diamantina introduces the Vital 2.0 collection, an extension of its renowned 18-karat everyday wear diamonds. Known for blending sophistication with innovation, the collection features necklaces, rings, and earrings. Highlights include the Rhythm Vital Necklace, Harmonic Hoops, and Duo Clover Ring, each embodying grace, versatility, and a charming fusion of luck and elegance.

12. Actress Sunny Leone launches Chica Loca, Delhi-NCR

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Chica Loca, by Sunny Leone and Sahil Baweja, founder of Singing Bowls Hospitality, is a dynamic world cuisine and cocktail bar, showcasing Sunny’s global culinary influences. The menu includes signature dishes like Rock Shrimp Tempura, Avocado Koliwada, and innovative cocktails named “Potions by Sunny Leone,” featuring creations like ‘Peetal vs. Gold’ and ‘Rainbow Trippin’. The 7,000-square-foot venue features a lively atmosphere, a performance stage, a cocktail bar, and a scenic terrace.

13. Discover the Essence of Malaysia at Grand Hyatt Mumbai

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Embark on a tantalising journey to Malaysia without leaving Mumbai, as the Grand Hyatt partners with Tourism Malaysia. From February 5 to 11, indulge in authentic Malaysian cuisine meticulously prepared by chefs from the Grand Hyatt Kuala Lumpur. You can immerse yourself in the rich Malaysian culture and stand a chance to win a free trip of 2D/1N to Malaysia by participating in the Instagram contest. All you have to do is take a picture or reel by the photo booth with the delicious Malaysian food, post it on your Instagram, and tag Grand Hyatt Mumbai and @tourismmalaysia_india.

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