Representing the brand’s values to her culture and roots, Janhvi Kapoor is named Benetton Perfumes Global Brand Ambassador
The Indian actress Janhvi Kapoor has inherited the talent of a long line of Bollywood actors, directors and producers and – following her flamboyant debut in the movie Dhadak– has become an emerging star in her own right. Her determination to realize her dreams, and her commitment to her work make her both a role model and worthy ambassador for Benetton Perfumes – a young brand with a colorful, optimistic spirit that defends diversity in all spheres.
Benetton, Perfumes will have four young spokespeople of different origins – and with distinct personalities – to convey the spirit of the United Colors of Benetton perfumes internationally. Alongside Janhvi Kapoor (@janhvikapoor, with more than 3.5 million followers on Instagram), the cast of new ambassadors is completed by Russian video blogger Sasha Spilberg (@sashaspilberg, 4.9 million, 6 million on Youtube), the Argentinian singer Emi Mernes (@emimernes, 1 million), and the Mexican actor and model José Pablo Minor (@jp_minor, 1 million).
The new Global Brand Ambassadors are models of inspiration at home and abroad thanks to their talent, attitude and optimistic energy. And thanks to the millions of followers who congregate on their social networks, they will be the international voices of the diverse, colorful essence of Benetton Perfumes, sharing their magnetic personalities that blend youth, enthusiasm – and faith in the future.
