Bringing to the Indian market exclusive kicks and apparel from Yeezys, Jordans, Anti Social Social Club, Adidas, Nike, and the likes, The Mainstreet Marketplace aims to redefine streetwear and sneaker culture in the country. Perfect for uplifting one’s style, the hype brand has set foot into retail with its very first retail store in New Delhi on 13th Nov 2021!

With the launch of their sprawling new store in Dhanmill Compound, New Delhi, the brand has reimagined the future of luxury and streetwear, bringing together the best of both worlds. Helmed by entrepreneur Vedant Lamba, the brand continues to push boundaries and showcase sneakers and streetwear in a profound, new light.

A convergence of hype-d shopping and editorial storytelling, the Delhi showroom, which spans across 1600 square feet, is touted to be Asia’s largest resale store. Featuring futuristic inspirations, an industrial mood, and the vibe of an art gallery exhibit, every style is displayed with accentuating lights and impressive compositions. The store also features exciting arcade machines to enhance shopping experiences, inviting consumers to deep dive into the culture. Additionally, the most unique factor is the astonishing entrance that consists of the brand colours – red, black and white. The red contrast is to communicate the brand’s mission, vision and the community it embodies.

The brand doubles down on this newest offering with the launch of its clothing line that is equally exclusive and surprising. Creative Direction by Rahul Singh Yadav of Floating Canvas Company with Design and Execution by Studio Incept creates a modern and contemporary shopping experience.

Meticulously designed, the minimal and sleek interiors reflect the culture, hype factor, and of course, the sneakers and their extraordinary design details of the Mainstreet Marketplace.