PEAKLIFE

Come 17th November, Tag Heuer will be celebrating Mr. Jack Heuer’s birthday by launching a limited edition of their iconic chronograph – The Autavia. Jack Heuer created the original chronograph Autavia back in 1962, sharing his expertise and leaving his mark on the model telling the true story of an icon.

The Autavia was made legendary, by the racing drivers in the 1960’s and now is all set to come back as a collectors circuit in 2017. To celebrate the creator, Mr. Jack Heuer’s  85th birthday watch numbered 1/1932 of the limited edition will be under the gavel at the “Heuer Parade” on 11th November, 2017 the exquisite timepieces auction organised and managed by Phillips.

The new reissue is only limited to 1932 pieces referencing the creator’s year of birth. The reissue has been designed by Mr. Jack Heuer himself and is all set to dazzle the watch aficionados. The edition is modern but remained faithful to its iconic roots and celebrates the golden age of motor racing. A vintage look updated with touches of modernity, grounded in the real world. Mushroom push buttons, a ridged crown, the Heuer logo and a “grains of rice” steel bracelet for a vintage feel. The studied neo-retro style encompasses the minute track subdivisions, employing the “1/3-2/3” ergonomic rule of the era created by Jack Heuer to enhance legibility and accuracy.

In reference to The Autavia Jack Heuer quotes

“The story of the Autavia is a rich drama, full of twists and turns. It is one of my proudest achievements to have successfully converted chronographs into the Autavia wristwatch in 1962, so this collection has a special place in my heart: It was the very first timepiece that I designed, and today I am proud to present the last watch that I have created.”

The first reissue of the Autavia was presented at Baselworld 2017, following the “Autavia Cup”. From a selection of 16 vintage models, over 50,000 web users voted for their preferred reissue. It was the Autavia Rindt, worn by legendary F1 driver Jochen Rindt, which won the most votes and is all set to make a comeback.