By Neha Mehrotra
Blenders Pride Glassware, a name synonymous with style in India for over 16 years, takes a giant stride into the future of fashion with the launch of its avant-garde platform, Blenders Pride Glassware Fashion NXT. Breaking away from traditional norms, Fashion NXT aims to redefine the fashion landscape beyond the runway, catering to the aspirations of India’s dynamic and style-conscious youth.
Building on the legacy of the iconic Blenders Pride Glassware Fashion Tour, which has been a pioneer in bringing together notable designers and glamorous celebrities, Fashion NXT is set to elevate the fashion experience to unprecedented heights. With ace designer Ashish Soni at the helm as the Curator-in-Chief and a continued partnership with the Fashion Design Council of India (FDCI), the brand envisions a reimagined world of fashion, style, and glamour.
Unveiling the New Face of Fashion
In its new avatar, Fashion NXT introduces three distinctive themes inspired by global fashion and lifestyle trends. WANDERLUXE is all about luxury holiday fashion; GLOSS & GLAM gives a modern twist to glamorous high fashion; and INTERGLAMATIC takes inspiration from futuristic style.
The stage for Fashion NXT 2024 is set with a star-studded evening in Gurugram and Hyderabad, curated by designers Rimzim Dadu and JJ Valaya. These renowned designers will showcase unique collections, weaving influences from the three themes and providing a glimpse into the evolution of style trends. The highlight of the evening will be the ‘FASHION NXT SPOTLIGHT, powered by FDCI.’ It will showcase designs from nine top designers, styled by popular fashion influencers, each presenting their take on the diverse themes of the 2024 edition.
Fashion NXT Festival: A Gateway to a Stylish World
The journey continues with the Blenders Pride Fashion NXT Festival, a fashion-centric on-ground extravaganza promising to be the gateway to a world fueled by fashion and style. Hosted as ticketed events in Bhubaneswar and Pune, the festival will bring multifaceted style and glamour experiences across fashion, culinary, music, and technology to audiences. Renowned designers Nachiket Barve and Varun Bahl will headline the festivals in Bhubaneswar and Pune. The festival will present STYLE 360º Fashion pop-ups, an experiential space curated by aspirational lifestyle brands, allowing audiences to immerse themselves in style. Upbeat performances from renowned music artists DJ Ritviz and Kayan will complement the festivities.
