The wedding industry has hit the reset button with major readjustments being made amidst the global pandemic. With preferences leaning towards more intimate and open-air ceremonies, the face of the Indian wedding industry is undergoing a transformation like never before.
Adapting to the new world order, the fraternity is all set to witness its first ever virtual wedding fair, The World of Weddings (TWOW), a 3-day experiential affair from 23rd to 25th October, 2020.
An immersive, one-of-a-kind online event, TWOW is a one-stop-shop bringing together the finest players of the wedding industry to not only network but to also have one-on-one interactions with potential clientele. Showcasing the best in class industry suppliers, TWOW addresses the wedding woes of the pandemic by giving consumers direct access to myriad wedding operators and service providers from the comfort of their homes. The integrated 3D platform presents an in-road into engaging with prestigious industry mavens including wedding planners, tourism boards, hotels, décor stylists, photographers, choreographers, fashion designers, food & beverage experts among many others.
TWOW offers a virtual lobby, dedicated auditoriums and immersive galleries that will showcase the likes of fashion designers Masaba Gupta, Nivedita Sabboo, Ritu Kumar and Archana Kochhar and bespoke jewellery labels like Forevermark (Associate Partner), Notandas Jewellers and Farah Khan World. Masterclasses by renowned make-up artists Ojas Rajani and Kajol Paswwan and celebrity stylists Eshaa Amin, Mohit Rai & Aastha Sharma from The Wedding Project. Representing wedding planners will be Horizon W.I.E., VV Weddings and photographers present will be The Wedding Story, Israni Photography and Jodi Clickers.
Hospitality brands like Hyatt (Associate Partner), Minor Group, Shangri-la, Marriott, Sofitel Bahrain and Aamby Valley have been locked in while tourism boards such as Seychelles, Azerbaijan, Singapore and Thailand will mark their presence. Dream Cruises, Asia’s global cruise line will also be showcasing at the fair.
TWOW has also roped in wedding décor stylists Vivaah, DreamzKrraft and SPREE. Entertainment solutions will be represented by Salim – Sulaiman represented by Nirav Thakar, E Positive Entertainment, Exceed Entertainment, BToS, Red Entertainment and 22nd Avenue. Additionally, Pulp Fiction will offer sustainable solutions and Pink Whistle Man will assist with wedding invitation solutions. Other partners include Soundkraft, Fantasie Chocolates, Networking Now by Shaan Khanna, Drinq, Skin & You and Prana.
TWOW will also witness engaging panels by some of the industry’s most renowned thought leaders sharing stimulating insights in their area of expertise. The audience will be in for a very special tête-à-tête with musical sensations like Salim Merchant, Darshan Raval, Kanika Kapoor, Benny Dayal, Neeti Mohan, Sukriti & Prakriti among others. And tying it all together would be popular hosts anchoring their way through all the action at The World of Weddings.
The World of Weddings serves as an excellent platform for different kinds of wedding curators and prospective couples and their families ensuring one-on-one interaction with industry bigwigs. So, go ahead and sign up for this one-of-a-kind extravaganza that promises a wedding planning experience like no other!
To register for the three-day fair, visit: register.twow.in
