M S Dhoni to endorse Panerai

panerai MS Dhoni

Panerai announces Mahendra Singh Dhoni as the new brand Ambassador in India.

Panerai, the Italian luxury sports watchmaker, announces its collaboration with Indian cricket icon Mahendra Singh Dhoni as Brand Ambassador for India. An ardent fan and connoisseur of the brand and one of the most respected sportsmen in the world, MS Dhoni perfectly embodies the values of quality, authenticity and passion of the Panerai legacy.

“MS Dhoni is a celebrated sportsman, a sophisticated gentleman with a distinctive persona that impeccably resonates the masculine identity of Panerai watches. His sports career is a testimony of class, composure, talent, and commitment that he infuses in everything he does, making him an epitome of ardour and legitimacy. We are honoured to associate with him to represent our brand in India and be a true testament of our characteristics”, said Jean-Marc Pontroué, Panerai CEO.

The collaboration between Panerai and the sports icon is a testament of Panerai’s growing commitment towards the Indian market and re-enforcing familiarity among Indians of Panerai’s world. “Panerai is a timeless brand, with its roots in the world of the sea and under-sea naval missions, All Panerai watches revolve around the brand’s core ethos – combining Italian design and Swiss watchmaking perfection. I closely relate with the authenticity, passion and boldness that the brand embodies; these are some strong attributes that I have been applying to my career and life beyond cricket, stirring true emotions towards Panerai, and underlining my natural connection with the brand”, MS Dhoni commented.

MS Dhoni will accompany Panerai in its fascinating and authentic world, representing at its best the excellence that from the onset has characterized the brand, a world deeply embedded in Italian history yet relentlessly projected into the future.

 

SIhh & Baselworld

Baselworld and SIHH to Synhronize dates for 2020

From 2020, the Salon International de la Haute Horlogerie in Geneva (SIHH) and Baselworld in Basel, the two major events in the watch industry, will synchronise their calendars. The world’s biggest Watch events BaselWorld and Salon International...

Postcard experiences box

Postcard Resort launched for experiential & transformative travel

Kapil Chopra announces launches of The Postcard Hotel, India’s all-new experiential luxury hospitality brand Leading hotelier Kapil Chopra today announced the launch of his latest hospitality The Postcard Hotel - a brand of unique, intimate luxu...

Leave a Reply

Your email address will not be published. Required fields are marked *