25
Apr

Aryan Khan Unveils New Fashion Line D’yavol X with a Star-Studded Announcement Video Featuring Father-Shah Rukh Khan

By Lyla Shroff Actor Shah Rukh Khan’s son Aryan Khan has officially announced his debut lifestyle and fashion brand D’Yavol X in partnership with co-owners Leti Blagoeva and Bunty Singh. This trio had previously launched a Single Estate Vodka under the same brand name in 2022. The name D’Yavol translates to devil in Slavic languages. […]



13
Mar

The Best Runway Moments from Lakmé Fashion Week x FDCI 2023

A round-up of the most unforgettable walks from this year’s fashion extravaganza By Neeti Kaur Rank If there’s one Indian event that brings together the biggest names in the fashion industry, it’s Lakmé Fashion Week. In partnership with FDCI, the four-day style spectacle was held at Jio World Garden in Mumbai from 9th to12th March […]


16
May

Post-Pandemic Fashion Trend Forecast

Among the first changes we experienced at the very onset of the pandemic was the transformation of our daily wardrobe. With office wear becoming redundant and comfort taking precedence over style, our sartorial choices changed dramatically. Now, as we slowly acclimatise to the new normal, it is worth investigating how this unprecedented period of isolation […]





20
Jan

3 Suave Scents for Work, Play, and Leisure

While most people search for a signature fragrance to flaunt at all times, it is often true that different occasions call for distinct scents – ranging from sporty to subtle or strong. Besides, layering perfumes allows you to create a bespoke scent, and play the role of an amateur perfumer. Whether you decide to mix […]


14
Jan

How 3 Women Leveraged the Pandemic to Build An Online Bespoke Fashion Brand!

In early 2020, before the pandemic transformed the fashion retail landscape, the three co-founders of Deraj Boutique – Priyashmita, Nazneen, and Sanjukta – envisaged an offline clothing brand that would have a presence at select physical outlets, and parallel online communication channels for customer outreach. However, a sudden lockdown forced the entrepreneurial trio to reassess […]