Burberry Reveals Mr. Burberry Eau de Parfum

 Introduction: Mr. Burberry introduces new cologne infusing warm sensual and woody British scents.

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Burberry adds Mr. Burberry Eau de Parfum, the latest chapter in the fragrance story.

Created by Chief Creative and Chief Executive Officer- Christopher Bailey, working in collaboration with perfumer Francis Kurkdjian, Mr. Burberry Eau de Parfum is a deeper, more sensual interpretation of the iconic Mr. Burberry Eau de Toilette.

“Mr. Burberry is our most significant men’s fragrance to date inspired by the iconic Burberry trench coat and by London, a city of great contrasts and contradictions. It is traditional yet irreverent, elegant without being pristine. It perfectly encapsulates a mood and an attitude that today’s Burberry man will recognise as his own” says Christopher Bailey.

Infused Fragrance

1_MR_BURBERRY_EEATIVE_PACKSHOT_MONOGRAMMEdInspired by the anticipation of London at night, Mr. Burberry Eau de Parfum is warm, sensual and woody; the fragrance fuses classic scents of British male perfumery.  The Aromatic top notes of tarragon with comforting, spicy cinnamon are layered delicately on rich patchouli with a dense, woody base of amber and smoky vetiver to form the sensuous fragrance.

The Mr. Burberry Eau de Parfum comes in bottle with black Heritage Trench Coat and its signature design details. Bold and masculine, the weighted cap references horn-look buttons, while a hand-tied knot in English-woven gabardine sits around the neck, celebrating the innovative fabric invented by Thomas Burberry more than 100 years ago. The dark lacquer bottle conveys the sensuality and warmth of the scent.


You can personalise the 100ml or 150ml Mr. Burberry Eau de Parfum bottle with up to three initials. This is done through a monogramming service available on Burberry.com and selected Burberry and wholesale stores.

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